Digital Mountain Top

As Digital Project Manager, you are often dealing with challenging situations. Clients expect the moon on a stick, with neon flashing lights for 3p, when none of your developers have much experience of the moon, sticks or light fittings.

New cutting edge projects are likely to need research and development time, which often impacts on deadlines and of course budget. Thus new technologies can put the fear of god into any Project Manager, creating negative connotations with innovation. Innovation that is essential to keep up with, if not lead current web trends.

This is just one reason why putting budget aside for new technology research/development is so important. I think it's a good idea to have a budget set aside for this within a controlled environment, preferably not involving client deadlines. Also it keeps your "creative types" and developers, happy and motivated.

Head London seem to have fully taken innovation on board with their Head Labs project. Best of all it's making them money too as clients have seen what they are doing and want a piece of the pie. To be honest you are better off letting Head telling you about this first hand at www.headlondon.com/pages/head-labs. They have a fab logo too.